Social Media and SEO Tips 101
Are prospective customers finding you on the web? Search engine optimization is a critical element of your online marketing strategy. When your potential customers are utilizing major search engines like Google, Yahoo or Bing, ensure they will find you and be able to link to your website or blog. In this information-packed workshop we will focus on essential Google/SEO strategies and best practices a small business or organization should understand in order to effectively leverage SEO/Google.
In this workshop we will cover:
- Content marketing and the importance of content for SEO and social media
- Online reputation management
- Benefit of reviews and leverage via social channels
- Video reviews and testimonial videos for content
- Google My Business View
- Business owner, staff and employee involvement on social is an easy place to get likes and followers
- Consistent branding - NAP
- Domain names
- Onsite SEO and how important Meta Tags, Keyword Density, NAP exact match, Structured Data
- Preferred apps and tools Wordpress, Google Analytics, Google Webmaster Tools, Wordcounter.net, etc
- Engagement
- Leveraging the content on your site
- Target your customer
- Get in front of your audience at the right buying, purchase cycle purchase behavior with Google Adwords
- Future of search, Automation, Voice Search, Location Targeting, Mobile Search Keywords v. Desktop
The LocalSEOSItes a Google Partner and 2014 Google AdWords Allstar Team
Andrew J. Lopez Co-Founder of LocalSEOSites & Google AdWords ambassador.
Andres Gutierrez LocalSEOSites Director of Support
Ron Fortier LocalSEOSites Director of Production
Date and Time
Friday Oct 24, 2014
11:30 AM - 1:00 PM PDT
October 24, 2014 11:30 a.m. to 1:00 p.m.
Location
Irvine Chamber of Commerce
2485 McCabe Way, Suite 150
Irvine, Ca 92614
Fees/Admission
Free for Members! Visitors $20
Website
Contact Information
Kim Sherman
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